Azuki Launches Anime with Gross Sales of US$1,2 Billion
- Azuki boosts ANIME token in the community
- Massive airdrop attracts NFT fans
- “Culture coin” unites anime and crypto assets
Azuki, one of the most well-known projects in anime-inspired NFT collections, officially began distributing ANIME on January 23, 2025, at 15:00 UTC. According to the developers, the proposal is to create a digital economy that unites creators and enthusiasts, supported by a “culture coin” with a total reserve of 10 billion units . According to the project, a large part of the tokens was allocated to the community, reinforcing the idea of decentralized governance.
$ANIME is now live. pic.twitter.com/fVtvAaf40H
— ANIME (@animecoin) January 23, 2025
The launch event saw an initial price of $0,12 on HyperLiquid, resulting in a Fully Diluted Value (FDV) of $1,2 billion. Many users reported instability on the official claim site shortly after the redemption opened, indicating high demand. Interest also surged on the Binance ecosystem, which announced the distribution of 500.000.000 ANIME (5% of the supply) via HODLer Airdrops, targeting those holding BNB in Simple Earn products.
The anime industry, projected to reach $60 billion by 2030, is the foundation for ANIME’s focus. The idea is to bring audiences even closer to this universe, turning fans into active participants. From this perspective, Azuki’s founder, known as Zagabond, says: “And the way I see Anime coin is that it is a ‘culture coin’ that represents the anime industry, so that the industry becomes a digital economy where a billion global fans can shape and own the future of anime together.”
In 2022, Azuki set out to build an open anime universe.
First, we pioneered decentralized brand building, where the community can co-create and shape the IP, forging a new model of community-driven entertainment.
The Azuki community, through its creation of 100 subcommunities,… https://t.co/uhoqFr2PnD
—Azuki (@Azuki) January 13, 2025
Of the total 37,5% in tokens reserved for Azuki NFT holders (such as Azuki Elementals and BEANZ Official), distribution is based on a points system, rewarding different degrees of involvement with the collection. Another 13% is allocated to AnimeDAO, encouraging collective governance and financing expansion initiatives.
The initiative promises to be used in games, commerce, and other cultural activities, expanding its reach to both those who already collect NFTs and new users. With the token now circulating in several markets, the community is discussing staking possibilities, partnerships, and innovations related to the anime style and its iconic characters.
Meanwhile, investors and fans are following the evolution of ANIME in the trading pairs offered. Despite the initial instability on the redemption site, the proposal remains firm in consolidating an interactive experience between NFTs and Japanese culture, consolidating Azuki as one of the most talked about projects among collectors.
Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.
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